Sponsored Content SportsEngine, a brand from NBC Sports Next is the leading provider of Sport Relationship Management (SRM) software, empowering athletes, parents, coaches, and sports organization administrators with tools and services to manage their organizations and sports lives. Read SportsEngine stories What does the Olympic motto – CITIUS ALTIUS FORTIUS – mean? February 7, 2021 | 0 minutes, 34 seconds read False. The three Latin words mean “faster, higher, stronger”. These three words encourage the athlete to give the best of himself during competition. To better understand the motto, we can compare it to the Olympic saying: “The important thing in life is not the triumph but the struggle, the essential thing is not to have conquered but to have fought well.” Trivia tags in this article Fan Olympics SportsEngine