Creative Coaches : Create, Innovate, Implement and Win. by Wayne Goldsmith WG Coaching May 27, 2019 | 0 minutes, 43 seconds read There are no secrets in sport. There are no more secret sets or special practice sessions that you and you alone know. Everyone knows what you know. Creativity – along with the ability to inspire change through emotional connection – is a coach’s most powerful tool. Now that coaches all over the world can get anything anywhere anytime and usually for free on their handheld devices – just being able to access knowledge and information does not make a mediocre coach – a good coach. Knowledge is NOT power. For centuries people have believed that knowledge is power. Not any more. Things only have value when they’re hard to get. Diamonds and rare gems are highly valuable because they’re rare. If everyone – all over the world had a bag of rubies, diamonds and emeralds in their wardrobes, the gems would be worth nothing. Read the rest at WG Coaching tags in this article Issues & Advice